When we talk about minimalism in the world of fashion, names like The Row and Céline (under Phoebe Philo’s directorship)
leap to mind. Classic fashion labels like these ones are synonymous with minimalist clothing - a style and design that is at the same time
simple and refined, quiet and assured, timeless and contemporary.
The modern labels creating this style tend to offer classic fashion with singular elements of difference, such as chunky androgynous knits, relaxed tailored trousers and oversized classic shirts.
It’s a style that will never expire. Instead, it’s growing in popularity.
With waste becoming more and more of a focal point when it comes to reducing environmental damage, minimalism, across all areas of our lives, is being spoken of more often.
When it comes to a minimalist wardrobe, the positive environmental effects are long lasting and far reaching.
Minimalist fashion doesn’t produce short-term trends that will be out of use and in the bin by next season. It’s also generally not the fashion that’s produced in enormous quantities which end up in landfill when they don’t all sell out.
And minimalist clothing is more versatile than most other styles, allowing us to pair our garments to make endless outfits. With a minimalist wardrobe it’s very rare to stare at your clothes and think, ‘I have nothing to wear!’, or to own a piece of clothing and have nothing to wear it with.
With minimalist style, each piece of clothing you buy adds to your wardrobe's versatility and longevity.
They’re also more likely to be popular if you’re looking to sell them through a consignment store or an online second hand clothing store, because they won’t have passed their expiration date.
And if you visit our Shop page you'll find our filter menu gives you the option to see just those stores offering minimalist fashion. Much easier than searching the web!
Minimalism is about avoiding the unnecessary, it's about simplicity, utility and elegance.
Minimalism is a term that can be used in many different formats and a minimalist lifestyle is one of the most prominent right now. And although here it’s not a minimalist lifestyle I’m talking about exactly (that’s a whole other blog!), minimalism regarding fashion is a similar theory and supports a minimalist lifestyle.
Some people (I know a few) talk about minimalist style and clothing - classic fashion - as boring, as though there is nothing creative about it. But as with all styling, it’s often the finer details that catch the eye.
When you consider architecture or interior design, the simplest features are often the most remarkable. They say something profound and grab our attention, but with very little noise.
Similarly with minimalist fashion it’s the simple unique qualities that catch the eye. For instance, a pair of man-style high-rise black pants with a refined tailored waist which fall perfectly from the hips. Or a simple slim-fitted slip dress with a low back revealing just a little extra.
It’s all about ‘less is more’.
And having a predominantly minimalist wardrobe doesn’t mean you can’t add some elements that don’t fit this
For me, jewellery is the main way to add something extra to the minimalist fashion that dominates my wardrobe. One of my favourites is a chunky, imperfect pearl bracelet from Reliquia. I wear it with a simple black dress, I wear it with a white t-shirt and jeans, I wear it with a chunky knit and tailored pants. I wear it with just about anything!
But for you it could be a bold lipstick, nails that catch the eye, a statement handbag or shoes, or a trending extra like a head scarf or belt.
Play around with what you have and see what works for you.
I mentioned earlier the classic fashion brands like The Row and Céline who have made names for themselves creating minimalist clothing,
but not all of us can afford such labels (if only!). But there are plenty of other brands who provide this style in a more affordable
We’ve collected 23 of the best brands and stores offering this classic style to help you add to, or create, your minimalist wardrobe.
You can find all of these stores and many more on
our shopping page
by selecting 'Minimalist' in the filter menu!
Go check out the other brands and stores listed on
that are offering minimalism by visiting our shopping page and selecting 'Minimalist' in the filter menu!
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